Opening Up Information, Culture, Technology & Sociology
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- Episode
- Well Connected
- Broadcast Info
- 2001 (5 mins)
- Description
- The programme examines how technology and the Internet can be used as a tool of empowerment for citizens.The programme took examples of two stories - Jonah Peretti’s emails to Nike requesting a customised trainer with the word ‘Sweatshop’ which Nike refused via email and the correspondence between the two parties becoming a viral email sent to thousands of people around the world. And we speak to Falguni Patel, a supporter of Drop The Dept campaign who has found out the email addesses of the world leaders and she has joined thouands of other email campaigners.
Internet technology empowerment Nike trainer customisation e-mail viral e-mail Drop the Debt campaign e-mail campaigns - Genre
- International Development; Technology; Computing
How to cite this record
The Open University, "Opening Up Information, Culture, Technology & Sociology". https://learningonscreen.ac.uk/ou/search/index.php/prog/6041 (Accessed 10 Jan 2025)