The Bottom Line
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- Episode
- The Bottom Line
- Broadcast Info
- 2011 (25 mins)
- Description
- The Bottom Line is a round table business discussion featuring top business leaders & is presented by Evan Davis. This week: Guests discuss whether normal business rules apply in the world of fashion & clothing. They also get down to the nitty gritty of the business itself- who makes the money & how do they set the prices? Also, talk about marketing, and the role of PR in getting their products noticed.
- Genre
- Business Studies
How to cite this record
The Open University, "The Bottom Line". https://learningonscreen.ac.uk/ou/search/index.php/prog/82053 (Accessed 11 Jan 2025)