Tide: Times Square Shakespeare
- Synopsis
- An advertisement for Tide detergent shown on a billboard in Times Square, New York City. It offers a parody of Macbeth’s ‘is this a dagger I see before me’ speech. The advertising agency is Saatchi & Saatchi.
- Language
- English
- Country
- United States
- Medium
- Multimedia
- Technical information
- Colour / Sound
- Year of release
- 1999
- Transmission details
- 9 Jan 1999
Credits
- Director
- Kyle Cooper
- Writer
- Jason Graf
- Art Direction
- Kara Verhoorn
Additional Details
- Production type
- Advertising/Trailers/Promos
- Plays
- Macbeth
- Subjects
- Media studies
- Keywords
- Shakespeare, William (1564-1616)
Notes
- Notes
- For the production company webpage and http://www.adobe.com/uk/motion/gallery/imgforces/image7.html advertisement visit(accessed 4/2007)
The advertisement also may be downloaded by individual and business subscribers from adforum.com. - General
- The production company’s name ‘Imaginery Forces’ is named after the opening chorus in Henry V.
- Reviews
- Transcript of the ad given in Burt, Richard ‘U.S. Television’ in Burt, Richard (ed). Shakespeares After Shakespeares: an Encyclopedia of the Bard in Mass Media and Popular Culture. 2 vols. Westport, CT: Greenwood Press, 2006. (p. 640, entry 2964)
Online Availability
Production Company
- Name
Imaginery Forces
Sponsor
- Name
Procter & Gamble
Distributor (Sale)
- Name
AdForum
- Web
- http://www.adforum.com External site opens in new window
How to cite this record
Shakespeare, "Tide: Times Square Shakespeare". https://learningonscreen.ac.uk/shakespeare/search/index.php/title/av68134 (Accessed 20 Sep 2024)