BoB Curated Playlists

Transformative Services of Botanic Gardens
By Nicholas Catahan, Edge Hill University

Description

This playlist focuses on botanic gardens in the context of marketing and management.

Curator

Nicholas Catahan, Edge Hill University

Subject

  • Accountancy, Business and Marketing

Keywords

Botanic Gardens; Sustainability; Heritage; Transformative Service Research; Place Marketing; Place-Service Ecosystem.

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